We believe in using artificial intelligence and machine learning to help automate routine, redundant, mundane tasks which increases the time storytellers have to tell their stories. Strada’s AI engine runs in a [virtual private cloud](https://www.cloudflare.com/learning/cloud/what-is-a-virtual-private-cloud/#:~:text=A virtual private cloud (VPC) is a secure%2C isolated,by a public cloud provider.) which means models are hosted within Strada and brought to your media. With this approach your media never leaves Strada’s VPC and therefore cannot be used to train models.
While AI has created a number of concerns throughout the creative community, our approach focuses on its utilitarian value instead of its generative properties. To learn more about our belief in AI, check out this unique and provocative perspective.